24: Grow Your Traffic While You Sleep Using Pinterest with Meagan Williamson
Franzine sits down with Meagan Williamson to talk about how she’s grown her business using Pinterest. Meagan is a Pinterest consultant and industry expert. She has been working with brands for over 5 years teaching them how to use Pinterest to grow their business and increase brand awareness.
Mindset Shift With Your Content
You don’t own your content when you’re on social media
It’s important to diversify where your referral traffic comes from
Try to create content for the long run
Where will it live? How will people find it?
Pinterest is a great platform for more than just bloggers
It’ s great for entrepreneurs and business owners
You can get leads and clients from Pinterest
Use Pinterest to test out your audience
There’s no one size fits all formula
Learn about your target market
Try out different pieces of content
Try out different designs
Benefits of using Pinterest
Meagan is able to get customers and referrals when she’s not working
You actually own your content because it goes straight to your site
There are powerful analytics
You’ll learn a lot about your ideal customers!